Paul Smith, the iconic British designer, is making headlines once again with the release of his new biography, “Threads: My Life in Style.” At 80 years old, he reflects on his unconventional journey, which began when he left school at just 15, and shares insights into why he has no plans to retire anytime soon. Smith’s candid observations also touch on the curious decline of velvet trousers in modern fashion.
A visit to his Mayfair shop on a weekend offers a glimpse into the designer’s hands-on approach. Customers are greeted by seasoned shop assistants dressed in finely tailored suits, ready to assist with everything from shirts to stylish socks. Smith, who still considers himself a “Saturday boy” at his own store, relishes the opportunity to engage with diverse clientele, asserting that this interaction is the highlight of his career.
Despite the many accolades and opportunities that have come his way, including lucrative buyout offers for his brand, Smith has steadfastly chosen to retain control over his company. This decision underscores his commitment to a unique vision in fashion—one that marries traditional tailoring with unexpected flair.
As he prepares to share his life story, Smith acknowledges the blend of luck and hard work that has shaped his success. His reflections raise questions about the enduring relevance of integrity and dedication in today’s cutthroat fashion landscape. With a daily routine that includes early morning swims, Smith’s vibrant energy belies his age and suggests he still has much to contribute to the world of fashion.
